Skype Acquires GroupeMe

Just months after Microsoft made its bid for Skype, Skype itself has bought group messaging outfit, GroupMe, for a rumored $80 million.

GroupMe, which can be used by way of SMS text message, or through apps on Apple’s iOS, Google’s Android and BlackBerry phones and Microsoft’s Windows Phone 7 is just about a year old, started by Steve Martocci and Jared Hecht.

The deal comes as competition begins to mount in mobile group messaging, with heavyweights like Apple, Google, and Facebook rolling out new smartphone messaging services that include group messaging.

GroupMe will equip Skype, and eventually Microsoft, with a group-messaging service to compete with Google+’s Huddle feature, Facebook Messenger, and a group-messaging feature called iMessage that will come to Apple’s iPhone in the fall launch of iOS 5.

 



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